Who We Are
Our Story
CRECTO was born from a simple observation that had become impossible to ignore: commercial real estate companies know they need to modernize, but most have no clear starting point. Across owners, operators, lenders, and advisors, the same issues surfaced again and again—outdated systems, siloed data, ad-hoc processes, heroic spreadsheets, and teams trying to meet enterprise-level expectations without enterprise-level tools. The industry wasn’t lacking effort; it was lacking structure, clarity, and a true operating framework for transformation.
The solution wasn’t another software platform. It was a new kind of partner. A fractional transformation team that could bridge people, process, and technology; help organizations understand their capabilities; and build a roadmap for modern, data-driven execution. That idea became CRECTO—the Commercial Real Estate Chief Transformation Office. Today, CRECTO exists to help real estate organizations work smarter, faster, and more intelligently, bringing the discipline of a CTO, the insight of an operator, and the pragmatism of a strategist to an industry ready for its next chapter.
Meet Our Team
Chris Ringenberg
CEO & Founder
Chris is the founder of CRECTO (Commercial Real Estate Chief Transformation Office), a firm dedicated to helping real estate organizations modernize through technology, data, and innovation. With over 20 years of experience across real estate investment, brokerage, asset management, and enterprise systems, Chris is known as a real estate technologist who bridges strategic vision with operational execution.
Before founding CRECTO, Chris held senior leadership roles at Prologis, including Vice President of Strategic Business Systems, where he led global technology and operations initiatives. He also advised Global Logistic Properties (GLP) in developing their global leasing platform and served as Chief Operating Officer for Red Dot Storage, a private equity–owned self-storage operator.
At CRECTO, Chris combines his experience in strategy, technology, and real estate operations to help firms build data-driven, future-ready organizations. His work focuses on aligning people, process, and technology to unlock growth, efficiency, and innovation across the commercial real estate ecosystem.
Allen Hunter
Strategy & Growth
Allen leads Strategy & Growth at CRECTO (Commercial Real Estate Chief Transformation Office), where he supports business development, client experience, and strategic partnerships with technology and solution providers. He focuses on helping real estate organizations modernize by connecting their operational needs with the right systems, tools, and innovative partners.
Allen brings a decade of experience across capital markets, and client advisory. Before joining CRECTO, he spent eleven years at J.P. Morgan in New York in institutional relationship management before transitioning into real estate, earning his Master of Real Estate from the University of Colorado Boulder. He has since advised owners, operators, and investment firms on organizational strategy, technology adoption, and process improvement—bridging the gap between business goals and the platforms that support them.
At CRECTO, Allen leads all external partnerships, helping clients navigate the growing landscape of CRE technology and AI solutions. He ensures every engagement is supported by the right ecosystem of vendors and tools, and he oversees the firm’s approach to client onboarding, communication, and long-term relationship management.
Kendra Arce
Project Manager
Kendra Arce is a seasoned project and program manager with extensive experience leading complex, cross-functional initiatives across healthcare, technology, and analytics-driven organizations. She brings a disciplined, execution-focused approach to managing work that spans multiple stakeholders, timelines, and priorities—ensuring initiatives stay aligned, well-structured, and outcomes-driven.
Throughout her career, Kendra has built a strong track record of driving operational efficiency, coordinating diverse teams, and translating strategic objectives into clear, actionable project plans. She is known for her ability to manage stakeholder relationships thoughtfully, maintain momentum across moving parts, and deliver measurable results in fast-paced, evolving environments.
At CRECTO, Kendra supports the execution of strategic implementation and transformation initiatives, helping translate client priorities into structured plans and keeping key initiatives on track. She works closely with clients and solution providers to coordinate efforts, manage dependencies, and maintain clear communication—bringing structure, accountability, and follow-through to complex transformation work.